Authentic Studios is a full-service studio, developing award-winning film, TV, audio and commercial content through four distinct production houses:

Authentic Productions develops and produces film, television, digital, and audio content based around Authentic’s Icons and lifestyle brands.

Founded in 2020 by Shaquille O’Neal, Jersey Legends Productions is a multimedia company specializing in TV, film, digital, and commercial production.

SPORTS ILLUSTRATED STUDIOS was established to be as the exclusive worldwide producer and distributor of TV, film, and digital content under the Sports Illustrated banner, with proprietary control over the magazine’s vast trove of stories since its founding in 1954.

Co-founded by David Beckham in 2019, Studio 99 is an integrated creative studio with the mission of producing unique, compelling, and engaging content for a global audience.